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Mr. Andrew Fasedemi CEO, Wisdom Keys Group (Pty) Ltd

Andrew began his education in Birmingham, England and attended an American International School. In 1984 Andrew was awarded a triple Honours degree in Economics, Communications and Politics, from the University of Lagos, Nigeria.

He started his professional career as a marketing executive with Cadbury Nigeria Limited in 1985, becoming Senior Brand Manager in 1989. Was head hunted by LenOil as Marketing Manager and later becoming their Global Corporate Affairs Manager in 1990. He moved on to the entertainment industry as general manager of Quality Entertainment and later became CEO.

In 1995, he joined Sussens Mann (the 2nd largest PR company in SA) as account director and later that year started a marketing consultancy, within the group, Sussens Mann Fasedemi, of which he was Managing Director. In 1997, he took over the PR consultancy within the Leo Burnett Group as CEO, (that year they became agency of the year) and he was appointed Managing Director of the largest company within the group, Sonnenberg Murphy Leo Burnett (advertising), in 1998. A year later, he was asked to take over as Group Chief Executive and was subsequently given additional responsibility as regional managing director for seven sub-Saharan African countries.

In 2001 Andrew set up the Wisdom Keys Group with Eric Mafuna and over the years he has grown WKG into a multi-disciplinary Marketing, Communication and Organisational Strategy Consulting Group, offering proficient integrated services through several specialist companies. For more information on Wisdom Keys Group please browse the website - www.wkg.co.za.